by   on May 01, 2014

la trade postcard [front]-printExport trade initiative to foster sync licensing opportunities and relationships with music supervisors for BC artists and companies THE 2014 ATTENDING ARTISTS AND COMPANIES INCLUDE: Dear Rouge Jon & Roy Humans Light Organ Records Hybridity Music Blue Heron Records Amelia Artists Inc. Beat Music Management   Export trade initiative to foster sync licensing opportunities and relationships with music supervisors for BC artists and companies Thanks to funding from Creative BC and FACTOR, Music BC is able to provide an export trade mission focused on film and TV licensing for export ready BC artists and companies. The initiative will include showcase and networking opportunities for participating bands and companies.


Thursday, June 5th @ 1230 pm Hotel Café 1623 1Ž2 N Cahuenga Blvd. Los Angeles, CA Join us for a lunch time performance featuring Dear Rouge, Humans and Jon & Roy. RSVP only :   [soundcloud url="" params="auto_play=false&hide_related=false&visual=true" width="100%" height="300" iframe="true" /]


DR Hi Res Couch Photo

Dear Rouge

While bands often spend their early days discovering their musical directions and vying for visibility, the story of Vancouver’s Dear Rouge is something unique and almost unheard of in Canada. The band is led by husband and wife duo Drew and Danielle McTaggart. Between the two of them, they carry years of touring and recording with multiple bands and different musical ventures. Drew and Danielle met in these days of initial musical exploration. Both driven by a passion to create energetic music with a creative backbone, they formed Dear Rouge and their debut EP Heads Up Watch OutTheir 2012 follow up EP Kids Wanna Know helped hone their alternative dance-rock sound and also led to the duo winning the Peak Performance Project that year, the largest artist development project in Canada. Bolstered by their success and now financially equipped to delve further into their music, Dear Rouge got straight to work on their first full-length record. The record’s lead single, “I Heard I Had”, is a driving synth-rock jam, which shocked the entire Canadian music industry by steadily climbing the alternative rock charts to the Top 3 - with no label or album backing it; a rare feat, especially for a band that had no previous charting history. Dear Rouge’s debut album is complete and is scheduled for an early 2014 release. First listens of the album showcase punchy guitar hooks, uplifting synth layers, and the sincerely powerful vocal delivery of Danielle. Producer/Engineer Ryan Worsley and Drew produced the majority of the album, providing a steadfast vision for their sound whilst working alongside the input of some of Canada’s top producers; Howard Redekopp (Tegan and Sara, Mother Mother) and Gavin Brown (Metric, Billy Talent). The team helped develop what has become Dear Rouge’s instantly recognizable mature sound. It feels as if Dear Rouge has been in existence for quite some time; a thought that was stirring in the mind of this duo since before they met or first started playing music. Now that this idea has been realized, it will soon be in your head too.




So it’s not entirely true that opposites attract, but it is true that when two opposites get together, things become a lot less mundane. This is certainly what’s happened between Robbie Slade and Peter Ricq, the musicians behind Vancouver indie-electro-pop dance duo, HUMANS. Their debut EP, Avec Mes Mecs, which translates into English as “with my friends,” or “with my bros,” is just one facet of HUMANS sound, which the two say is never going to be the same twice. Just when you say “I think we found our sound, we find something else,” says Ricq. This state of flux is essential to HUMANS’ sound, as much as it changes it. HUMANS bring together the big beats of Ricq’s past as a warehouse party promoter/performer and the melodic sensibility of Slade’s days as a firefighter-turned-folk musician. The title track, written after what Slade calls “many days of absolutely brilliant partying” following New Year’s Eve, is a celebration of being together. With the refrain, “who knew that all we had to do was party”, serving as the clarion call for all those looking to come together in a mess of bodies and smiles. HUMANS capture the blind, full, captivating joy of letting everything go for a while, and giving into the fun. After these debauched days, which Slade says were “about as tame as you can be spending three days drinking without clothes,” Ricq taught him how to use a 505 Arpeggiator and side by side, the two wrote out their experience to the beat. Both are most comfortable in a state of flux, leaving when the party reaches it’s peak, always trying to break into something new, which is HUMANS will did with their anticipated follow up Traps, which released in April 2012.  Their 2nd EP had critical claim and great radio success on the collage level. Traps hit #1 on Earshot Electronic charts and #5 on CMJ RPMS.  Resident Advisor awarded a 4/5 and the record was featured in XLR8, Prefix, Indie Shuffle, Spinner, Interview Magazine, Rcrd Lbl and they scored the cover of Beatroute Magazine. Always listening for new songs, styles and sounds, Slade and Ricq hope to expand from a duo to a full band to take on the road in 2014 and build on last year’s tour success, which includes feature slots at Osheaga, Squamish Fest, Bass Coast,  SXSW and CMJ. The boys have a brand new album in the pipe, produced by Nik Kozub (Shout Out Out Out Out). The untitled record will be HUMANS first full length, due out in 2014.



Jon & Roy

The exact moment where instinct triumphs — that is one thing that never loses its impact over time. And that is something both singer-guitarist Jon Middleton and drummer Roy Vizer readily agree upon. Neither can recall exactly when or where they started playing music together, but they distinctly remember it was very soon after meeting. The two friends aren’t sure they ever talked about being a band, either. In a way, that decision took care of itself. The symmetry was there from the start: Middleton’s gently wavering voice, powerful in spots but never enough to overshadow his expressive guitar playing; Vizer’s inventive, expressive percussion, delivered in a way that meshed perfectly with its elements. Over a decade and four critically-acclaimed roots albums later, the duo of Jon and Roy continues to roll. To date, they have played hundreds of shows in clubs, theatres and festivals — both at home in Canada, through the U.S. and overseas in the UK — and have seen their music placed in everything from MTV, HBO and NBC programs to spots for Scotiabank, Volkswagen, Telus and more. Jon and Roy are no less prolific outside of the studio. They have built a reputation on the strength of their live show, thanks to the synchronicity of their skills. Best of all, they have been able to accept career opportunities that stay with the boundaries they have set for themselves as artists. “We’re privileged to be able to do what we feel like doing, and not have to change it in any way to satisfy other people,” Vizer said. “That feels really good.” Middleton, who writes the band’s lyrics, is constantly putting pen to paper. Even at this stage in their friendship, Vizer, who has had a front-row seat to Middleton’s process since 2002, remains amazed by his bandmate’s constant stream of creativity. “Songs generally come out of Jonny in batches,” Vizer said. “They are constantly flowing.” By My Side, the band’s forthcoming fifth album only adds to Jon and Roy’s well-documented reputation. Fans and critics have praised 2005’s Sittin’ Back, 2008’s Another Noon, 2010’s Homes, and 2012’s Let it Go, the latter of which earned Jon and Roy a Western Canadian Music Award for best roots recording.




LIGHT ORGANlightorgan-logo-colour[1]

Since 2010 Vancouver, Canada based indie label Light Organ Records has stayed true to its original ideals of signing and presenting the best in raw, west coast pop and rock. Since its inception, the label has worked with a growing roster to create a watermark for burgeoning success with bands like The Zolas, The Matinée, Fine Times and most recently Mounties. With new releases to come imminently from The Shilohs, JPNSGRLS and more, Light Organ appears set to find an even higher water level. 

Roster includes: The Shilohs, Louise Burns, Mounties, Twin River and The Zolas, JPNSGRLS

AMELIA ARTISTSAmelia Artists Grey Red[7]

Amelia Artists Inc. originally formed in 2002 to support the early career and development of present-day client Tegan and Sara. The operation and roster has expanded over the last 12 years to also include Buck 65, Flash Lightnin', Luluc and Gold & Youth. Based in Victoria BC with a staff of seven, the company is known for its strong network of US and international colleagues, making possible the development and maintenance of truly global careers of our artists. Roster includes: Tegan and Sara, Gold & Youth, Buck 65, Flash Lightnin' and Luluc



Hybridity Music is a label focused on showcasing artists working in the cross-pollination of performance, music, art, and technology. With no specific allusion to a particular genre, our roster of artists ranges from the indie electronic dynamics of Humans, Sabota, and Thomas Cade, to the alternative R&B of Michael Brock. It is a testament to the strength of the Hybridity concept that we are able to pull together artists who may seem very different musically, yet provide cohesion in their forward-thinking aesthetic. Encompassed under the Hybridity umbrella is a talented group of artists, musicians, industry professionals, designers, programmers, social media experts, and operational staff. We feel that great projects are possible only when there is a strong team behind the curtain, and we strive to utilize each member of our team to their fullest and best capacity. At Hybridity, we tackle every project with this kind of mentality, working efficiently, and collaboratively on all aspects from concept into fruition. Over the past 2 years, we have released 13 albums, we have built a mobile app, and we have worked on numerous larger scale installations and curatorial projects. After recently celebrating a sold out anniversary party, and the rebrand of our rebrand, we are confident that we will continue to evolve and grow for years to come. Roster includes: Humans, Michael Brock, Project Pablo, Sabota, Thomas Cade and Fantastic Modern


Blue Heron Logo

Stephen entered the music business as a piano and guitar player since the age of eight. He studied piano at Queen’s University with Canadian pianists Margaret McLellan and Ireneus Zuk. Later he moved to balmy Victoria where he stayed involved with the local and national music scene, playing in several national touring projects straddling genres including jazz, gypsy jazz, rock, jam and folk which led to recording and, eventually building a studio and producing/engineering many projects. Through his bands and sitting on various juries, he learned something about the Canadian music scene, grants, agents, publishers and exactly what mistakes not to make. After recording a few ‘Jon and Roy’ albums (and their subsequent catalogue and solo albums) Stephen entered into management with ‘Jon and Roy’ and later ‘Current Swell’ and now enjoys helping others avoid potholes in the road. Stephen has raised over $800,000 in grant funding and has seen music he’s represented appear in over sixty synchs including commercials (VW, Scotiabank, Big Brother, Hootsuite, Trek Mountain Bikes, Lululemon), feature films (A Year in Mourning, The Drifter, Cole), MTV shows (The Buried Life, Teen Mom, Peak Season), HBO, NBC, OLN, Firefox, Ralph Lauren, Bloomingdales and many indie and extreme sports films. Roster includes: Jon and Roy, Current Swell, and Dougal Bain


Beat Music Management began roughly 10 years ago in Victoria, BC to provide artist and event management.  The company currently manages Steph Macpherson and The Archers and has an ongoing mentorship of developing artists.  Our artists have played Canadian Music Week, JunoFest, CIMA/Canadian Blast in LA, NXNE, BreakOut West, Lilith Fair Rifflandia Festival and been nominated for numerous Western Canadian Music Award as well as a Canadian Folk Music Award.

Beat Music Management is a full service Management company that works with the artist to assist them in building their careers and taking them to the nextlevel. The company also offers Event Management services and is experienced with large-scale events, music festivals, award ceremonies and venue support.

Roster Includes: Steph Mcphearson, The Archers and Isobel Trigger

Music BC acknowledges the financial support of Province of BC through Creative BC, and the Government of Canada through the Department of Canadian Heritage (Canada Music Fund) and of Canada's Private Radio Broadcasters.

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